The exact ad formula that kept Sam Hurd Photography fully booked for 12+ years
No agency. No marketing degree. Just the dead-simple Meta & Google Ads strategy I've refined since 2012 - now available to you without touching the nightmarish ad platforms.
Run ads across multiple platforms
The Formula I've Used Since
2012
I've taught thousands of photographers on Patreon and in workshops. LeadLens is the most accessible way to use my exact ad strategy - without the complexity.
My Exact Targeting Strategy
The precise audience targeting I've refined over 12+ years. Reach engaged couples actively planning their wedding in your area - the same audiences that filled my calendar year after year.
Lead Quality Scoring
Not all inquiries are equal. I score every lead based on budget, wedding date, venue, and engagement - so you know exactly which couples to prioritize (and which to politely pass on).
No Learning Meta/Google Ads
Those ad platforms are a nightmare. LeadLens abstracts away all the complexity. You'll never have to touch Meta Ads Manager or Google Ads - I handle the technical stuff.
Real ROI Tracking
Know exactly what you're getting for every dollar. See your cost per lead, cost per booking, and which campaigns are actually working - not vanity metrics.
Launch in Minutes
Connect your Meta account, add your best photos, set your budget and location. That's it. Your first campaign can be live today.
Booking Pipeline
Track every lead from inquiry to booking. See your conversion funnel and know exactly where to focus your follow-ups - the same system I use.
Built by a Photographer,
For Photographers
These are from my portfolio - every one of these weddings came from the same ad strategy you'll be using
What if I just gave you
my exact formula?
You could buy another overpriced course on Meta and Google Ads. Spend weeks watching videos you'll probably never finish. And if you do make it through? You're left wondering whether it's not working because of you or because of the strategy.
Or...
I could just port my exact advertising formula - the one I've used to stay fully booked for 15+ years - directly into a dashboard that handles everything for you.
Sam Hurd
Wedding Photographer since 2010 • DC/VA/MD
5,200+ leads generated • $3.5M+ in bookings
The Course Route
$500-2,000+
- Hours of videos to watch
- Learn Meta's confusing interface yourself
- Figure out what's working (or not) alone
- Outdated when platforms change
The LeadLens Way
$49/month
- My formula, ready to deploy
- Never touch Meta Ads Manager
- Built-in lead scoring & landing pages
- Always updated, always optimized
How It Works
Skip the learning curve. I've already done the hard work.
Connect Your Meta Account
Link your Facebook and Instagram pages. Takes 2 minutes, and you never have to open Meta Ads Manager again.
Add Your Portfolio
Upload your best wedding photos. These become your ad creative - the same approach that works for my business.
Set Budget & Launch
Pick your monthly ad budget and service area. My formula does the rest. Most photographers see leads within the first week.
Campaign Templates for
Every Niche
Skip the guesswork. These templates are based on what's worked for me across different wedding photography niches.
Local Lead Generation
Target engaged couples actively planning weddings in your local area. The bread and butter of consistent bookings.
Destination Wedding
Reach couples planning destination weddings in specific locations - Italy, Mexico, Caribbean, Hawaii, and more.
Elopement Specialist
Connect with couples seeking intimate elopements and micro-weddings. Growing segment with unique needs.
Luxury & High-End
Target high-budget couples seeking premium wedding photography. Quality over quantity approach.
Engagement Sessions
Capture newly engaged couples for engagement shoots - often the gateway to booking the wedding.
Website Retargeting
Re-engage visitors who browsed your site but didnt inquire. Warm audiences convert better.
All templates can be customized to your specific market and style
Simple, Transparent Pricing
One price. My entire formula. No upsells or hidden tiers.
LeadLens Pro
+ your ad budget (paid directly to Meta/Google)
Admit One · All Access Pass
Be the first to know when we launch
30-day money-back guarantee. If you don't see results, I'll refund every penny.
Why This Beats Everything Else
You've Tried
I've tried all of these. Here's why I built LeadLens instead.
Photographers Using
Sam's Formula
Other photographers who've put this ad strategy to work.
“Sam's ad formula completely changed my business. I was skeptical at first, but within two weeks I had more qualified leads than I'd gotten in the previous three months combined.”
“I don't shoot weddings and I've never used LeadLens. This is a test to see if you are reading.”
“I've taken Sam's workshops and tried DIY Meta ads. LeadLens is so much easier - I never have to touch the ads platform. Setup took 10 minutes, first lead came in 2 days.”
Frequently Asked Questions
Everything you need to know before getting started.
I recommend starting with $300-500/month in ad spend. This goes directly to Meta/Google (not to me). With my targeting formula, most photographers see their first qualified leads within the first week.